In this post, Hummingbird CEO Wendy Coulter shares some business lessons learned from tough times in the past… what they mean for our present crisis… and why they give her hope for the future. On a brisk springtime walk (Wendy doesn’t do “slow”), she reflected on business challenges and rediscovering what’s important. What past crises have you and Hummingbird weathered? … Read More
Hummingbird Creative Group’s Wendy Coulter Featured in Carolina Public Press
Wendy Coulter, president of the Greater Raleigh Chapter of the National Association of Women Business Owners, said this boom in female-owned businesses stems from increasing empowerment of women over the years. Keep reading… where ideas take flight At Hummingbird Creative Group, we build business value through better branding. Contact us to find out how we can build your business’s value:919 854 … Read More
Rebranding After A Crisis Or Disaster
Companies spend years developing brand recognition, brand loyalty and trust with their customers and communities. This includes thousands of man hours, goodwill and efforts to be socially responsible. You protect your brand at all costs, you’ve done your smart branding and are in the middle of a long-term branding strategy. You protect you brand and business reputation as if they … Read More