Hummingbird Creative Group is fresh off the heels of supporting the inaugural Raleigh Pride Life Expo as a Platinum Sponsor at the Mckimmon Center on April 2, 2022. The expo was organized in collaboration between Harmony: NC LGBT+ Chamber of Commerce and The LGBT Center of Raleigh to bring together the LGBTQ+ community and the businesses and organizations that openly support them.
Hummingbird was responsible for creating aspects of the branding for the event, including: the event logo and tagline, promotional posters, banners and signage throughout the event space, volunteer t-shirts, and the event guide book. Our work on the design elements of the Pride Life Expo received a Platinum Hermes Creative Award for Pro Bono Design.
At the event itself, members of the Hummingbird team joined over 130 other exhibitors and sponsors who showcased their LGBTQ+-affirming products and services to over 1300 registered attendees throughout the day. We spent the day networking and engaging with the various attendees at our booth and spreading the message about Hummingbird Creative Group and our service offerings.
The Pride Life Expo featured impactful speeches from Kody Kinsley, Secretary of the NC Department of Health and Human Services, Elaine Marshall, NC Secretary of State, and Dr. Aretina Hamilton, Director of Diversity, Equity & Inclusion for the City of Raleigh. Their speeches were followed by a ribbon cutting ceremony to commemorate the expo being the first of its kind in the Triangle.
The event represented Hummingbird’s ongoing initiative to empower the community through offering our services in order to support a cause. As a company who has been active in the community for over 25 years, it is important for us to support the community in the way that the community has supported Hummingbird. This cause was particularly important to us because we understand how important visibility is in creating a sense of belonging and security for the LGBTQ+ community.
“Thank you SO much for being a valued Platinum sponsor and for Hummingbird’s amazing work to help make the Pride Life Expo a success! The event exceeded our expectations and everyone had a great time.CJ Scarlet, Chair, Harmony NC LGBT+ Allied Chamber of Commerce
With the utmost gratitude, we thank everyone involved with bringing this event to the Triangle. We extend a special thank you to the event organizer, Natalee Fisher, and to the rest of the organizing committee who worked tirelessly to make this event such a success. We are already looking forward to the next one!