Hummingbird Creative Group is in high-spirits to be a major sponsor of the 2015 High Five Conference, where marketing and creative meet. Our CEO, Wendy Coulter, is arranged to tell you how to build a great brand story for your company.
Insight + Positioning = The Big Idea for a Great Brand Story
Who: Wendy Coulter, CEO, Hummingbird Creative Group
What: Breakout Session: Marketing
Where: Sheraton, Downtown Raleigh, Room D
When: Thursday, February 26 2:15 PM – 2:45 PM
Why: Insight + Positioning = The Big Idea for a Great Brand Story
Often times CEO’s and Directors of Marketing talk about wanting to “rebrand”, thinking they are going to update their logo or design a new website and launch a new, wonderful brand. But upon further review, it’s not usually the brand aesthetics that’s at the heart of what they need to have a successful brand. What’s missing most of the time is the brand story reflected through strong message points and coordinating graphics that draw new customers in. In this talk, Wendy Coulter will explore how insightful big ideas, intuitive innovation and inspiring creative can help bring to life your company’s brand story and translate your strategic positioning into reality.
Use code ‘Hummingbird15’ at www.HIGHFIVECONFERENCE.com
Click here to Register