919.854.9100
919.854.9100

Hummingbird Creative
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Hummingbird Creative

Essentia Website on desktop and mobile

Essentia


Essentia Logo

BIG IDEA:

Bias to Yes

BRANDING  |  MESSAGING  |  PRESENTATIONS  | PRINT DESIGN  |  WEBSITE DESIGN  |  COPY WRITING  |  EMAIL MARKETING |  TRADE SHOW  | EVENT MARKETING  |  ADVERTISING  |  QUOSAL & SILVERPOP VISUAL PLATFORM  |  PUBLIC RELATIONS  | OFFICE INTERIOR DISPLAY SYSTEMS

Essentia, Inc. was founded in 2013 by former Utilipath managing members as a startup network design-build-manage company. Hummingbird Creative Group was responsible for creating the new organization’s brand messaging and identity.

Through Hummingbird Creative Group’s insight process, the "Bias to Yes" message and supporting graphic platform were born. Customer interviews revealed that Essentia is the only network design-build-manage company that owns the customer outcome through flexible and enthusiastic execution with a bias to "Yes".

Other projects include the website design and development, creating website content, creating case studies, designing trade show materials, business cards, advertisements, sales slicks and major messaging for their ongoing nurturing campaigns

Great care was taken to address diverse audiences in the carrier network, federal integration, global integration, enterprise and stadium/arena markets including:


  • innovation in data centric environments
  • propensity to own the customer outcome regardless of their specific role on a project
  • the ability to create and maintain standards that reduce costs and outages over time

Essentia Website
Essentia Business Cards
Essentia Website
Essentia Book
Essentia AdEssentia Postcard

hummingwords

  • Hummingbird Creative Group Sponsors Inaugural Pride Life Expo
  • Hummingbird Creative Group Won Big in 2021 for Website Work
  • Know. Like. Trust.
  • Moments of value, moments of joy
  • Hummingbird Creative Group Launches New Brand Platform for Wake Oasis Coffee

contact us

Hummingbird Creative Group, Inc.
160 NE Maynard Road, Suite 205, Cary NC 27513

Tel: 919 854 9100
Fax: 919 854 9101
E-mail: info@hummingbird-creative.com
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  • about
    • ← Back
    • company
    • capabilities statement
    • leadership
    • awards
    • clients
    • testimonials
  • portfolio
    • ← Back
    • full-service branding portfolio
    • website design and development
    • video portfolio
  • services
  • markets
  • blog
  • contact
    • ← Back
    • contact info
    • careers