Prioritizing Brand Development: How to Make Your Brand a Priority

Hummingbird CreativeBranding & Creative, Business Strategy, Thought Leadership

Would you say your organization considers brand building a high priority? Nearly 60% of respondents to our 2021 study say their organizations do, but we noticed big differences among the segmented groups: We asked these same leaders whether branding should be a priority in their organizations. Not surprisingly, 36% of Brand Believers agreed it should be while 28% of Metrics … Read More